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YOUTUBE REWIND 2018: EVERYONE CONTROLS REWIND


As you probably already know, YouTube Rewind is a video series produced and created by YouTube and Portal A Interactive, and these videos are an overview and sometimes a recap of each year's viral videos, events, trends, and music.

Each year, the number of YouTube celebrities featured in the video, as well as the presentation of the series, has increased. The latest episode of YouTube Rewind was released on December 6, 2018. Get this, in just two days, it became the second most disliked video of all time on YouTube, behind Justin Bieber’s "Baby". LOL!

The video prominently featured references to the video game Fortnite (specifically Fortnite Battle Royale) and starred personalities such as Will Smith, Twitch streamer Ninja, Marques Brownlee, Trevor Noah, and John Oliver. It is the first video in the YouTube Rewind series to feature a combination of animation and live-action sequences.

Like The Shape of 2017, Everyone Controls Rewind was universally panned and received mostly backlash from YouTubers and viewers alike, with many YouTubers calling it the "worst Rewind ever". Criticisms ranged from the inclusion of celebrities not predominantly part of YouTube (such as Will Smith, John Oliver, Ninja, and Trevor Noah) as well as the exclusion of certain acts that had a large impact on the platform, such as Shane Dawson, KSI vs. Logan Paul and PewDiePie.

Other criticisms viewers voiced with the video included what they had seen as the video's overuse of some trends, including Fortnite and K-pop, as well as the lack of variety of other references. It was also prominently criticised for its social commentary, which some felt was shoehorned into the video.

A point of specific criticism was that Everyone Controls Rewind was seen by some to promote the behavioural health services of BetterHelp, despite the controversy surrounding the company. Others were angered that the video never brought up the deaths of Stephen Hawking, Avicii, TotalBiscuit, XXXTentacion, Stefán Karl Stefánsson, Mac Miller, Stan Lee and Stephen Hillenburg, despite the fact that each of their deaths had made a major impact on the YouTube community.

Looks like YouTube is out of touch with its viewers and their interests, nevertheless, see the video below to form your own opinion.


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